Pattern People Event

☀️ REPLAY | FEBRUARY 20TH 

Key Moments:

00:01:30 What Is Surface Pattern Design?

00:04:22 Why SPD? The Most Scalable Creative Career

 00:06:47 Meet Barebel Dressler, Stockholm, Sweden

00:11:07 The Principle of Five (Barebel's Originality Framework)

00:15:45 Barebel's Advice: Don't Do It Alone

00:17:41 Meet Amber Elliott, Alderwood Studio

00:20:59 How Amber Built Her Fabric Career

00:22:40 Immerse Yourself in Your Target Industry

00:26:38 What Shops Are Actually Buying in 2026

00:28:35 Amber's Advice: Think Long Term

00:32:30 Meet Lynette Reed, Based in Italy

00:34:22 How TJ Maxx Found Lynette (The Fluke That Changed Everything)

00:36:22 Launching Her Own Product Line

00:39:21 Finding Your Voice as a Designer

00:40:59 "It's Not Over Till It's Over" Advice for Starting Later in Life

00:42:55 Meet Bail Ansari, Just One More Project

00:45:06 What Is Laser Cutting?

00:48:18 Learning Illustrator the Hard Way

00:50:18 Stop Mastering the Software. Master Your Workflow.

00:52:10 The Shift to Designing Your Own Files

00:55:44 Laser Craft Fest Announcement

00:56:56 Meet Melissa Johnson, Watercolor Artist & Pattern Designer

00:59:37 From Burned Out to Licensed: Melissa's Turning Point

01:01:33 99% of Opportunities Came Through Instagram

01:03:25 Your Instagram Is Your Storefront

01:05:29 The Spinning Plates Analogy

01:07:26 "You Have No Idea What You're Capable Of"

 01:11:36 Meet Mabel Tan, Australia

01:15:27 Showing Up for Your Future Self

01:17:24 The Human-Made Art Movement Is Here

01:21:13 "The Rarer It Is, The More It's Sought After"

01:25:21 Meet Ashley Paggi, Ash Cascade Design, Oregon

01:27:21 Ashley's "Backwards" Path: Graphic Design to Pattern Design

01:29:15 From One Painting to Legacy Revenue

01:34:50 Building Audience Beyond the Algorithm

01:38:45 "Immersion Changed Everything for Me"

01:40:28 Immersion Overview

01:42:59 Pattern Drenching: The #1 Trend for 2026

01:45:31 What's Inside Surface Design Immersion

01:48:07 🎉 Surprise Bonus: The Momentum Method

01:58:03 Q&A Begins

02:00:04 "Do You Have to Be an Artist?" + The Polka Dot Reveal

02:02:00 How the Course Works (Format & Schedule)

02:07:53 What Will I Be Able to Do By the End?

02:14:24 How to Find Your Signature Style

02:16:31 Can Watercolor Artists Thrive in Pattern Design?

02:21:34 Is Immersion Right for My Specific Goals?

02:23:40 "Am I Creative Enough?" Bonnie's Answer

02:25:51 Is the Market Saturated? (The Licensing Expo Story)

02:28:10 Peer-to-Peer Study Groups Explained

02:33:01 Illustrator vs. Other Programs

02:37:04 Enrollment Deadline + Student Box Update

02:39:20 The Course Coach Add-On Explained

02:41:15 Final Words + How to Enroll

The Most Asked Questions

Key Moments:

00:00:00 Welcome! Here's What We're Covering Today

00:01:30 Do You Have to Have Adobe Illustrator?

00:03:19 Can You Use Affinity or Another Program?

00:03:45 Can I Do This on an iPad Only?

00:04:52 I'm a Complete Beginner. Is This Really for Me?

00:05:30 I'm Advanced and Already Know Illustrator. Is This for Me?

00:06:29 I've Never Been Able to Figure Out Illustrator on My Own. Will Immersion Teach It From Scratch?

00:07:10 How Much Time Per Week Does Immersion Require?

00:08:10 Can I Go at My Own Pace?

00:09:49 The "One Thing a Day" Philosophy

00:10:20 What If I Need Support After the 12 Weeks?

00:10:50 Introducing the Bonnie Bot

00:11:28 Investment and Payment Plans Explained

00:13:13 Will I Learn How to License My Work and Get in Front of Companies?

00:14:10 Is Surface Pattern Design Still a Viable Career With AI on the Rise?

00:15:07 What We Heard at the Licensing Expo in Las Vegas

00:17:06 The Demand for Human-Made Art Has Never Been Higher

00:17:30 What Exactly Is Included? The Box, the Workbook, the Bonuses

00:18:49 The Mood Board Kit Explained

00:19:30 What Kind of Support Does the Course Have?

00:20:34 The Love Squad, Live Q&As and Study Groups

00:22:25 The Course Coach Add-On Explained

00:23:40 What Is Different About Immersion 2026?

00:24:25 Documentary-Style Filming and "Come With Me" Learning

00:26:05 Closing Words + Enrollment Deadline (February 24th)

The Student Box Experience

walkthrough & reveal

The beauty of surface pattern design? It begins at your kitchen table. With squiggles, dots, brushstrokes, and creative play.

That's why Immersion arrives at your doorstep.

The Surface Design Immersion Box Experience includes:

✔️ Linen-bound foil-stamped Immersion Workbook (332 pages across six tabbed sections)
✔️ Inspiration Collection mood board kit (124 pieces of analog joy)
✔️ Keyboard shortcut stickers and reference guide
✔️ One Thing A Day Habit Tracker
✔️ Interactive Journey Map
✔️ Weeds & Seeds Mindset Cards
✔️ Certificate of Achievement with gold foil
✔️ And many more fun surprises

This box experience is designed to increase your productivity and put YOU at the center of the journey.

*While supplies last. If you're seeing this message, we've still got boxes! 

The Course Sneak Peek

what it looks like to login in as a student